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Intelligence Isn't Data. Stop Architecting It Like Data. The Ephemeral Intelligence Layer Post 1 of 4 Enterprise Architecture Archetype Intelligence Isn't Data. Stop Architecting It Like Data. Every previous architecture era answered "where does our data live?" The intelligence layer answers a different question: where does your organisation think, and who governs what thinks for you? SM Shannon Moir Director of AI, Fusion5 · April 2026 Core Thesis Your AI strategy should start with one question: where does our organisation think, and who's responsible for making sure it thinks well? Every era of enterprise architecture answered the same question: where does our data live? Databases answered with rows and ta...

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